The Power of an Interactive Video and How You Can Use It
Interactive videos enables your viewer engagement like never before, helping you generate leads, gather feedback, and teach, train and test.
As professional interactive video creators, Squideo’s talented video production team will guide and support you through our simple process to make an interactive video your viewers can’t ignore. Working with us is easy, all you need is an idea and we will work with you to build something great.
Alternatively, listen to The Power of an Interactive Video below!
The Benefits of Interactive Video
01. Generate Leads
With a variety of interactive options teamed with the power of an animated explainer video, interactive videos are your new secret weapon in your digital marketing toolkit, unlocking a whole new content stream to help maximise your sales.
Use interactive videos to gather contact information, understand the specific needs of your customers, and respond to enquiries and requests. All while keeping your audience entertained, which makes viewers more likely to delve into the rest of your content. Improve website traffic, click through rates (CTR) and social media engagement with interactive videos and generate leads for your business!
02. Gather Feedback with Engaging Video Surveys and Forms
Let's be honest, nobody likes completing traditional surveys or forms; they’re lengthy, time-consuming and unstimulating. With interactive video, however, you can turn this once laborious task into a hyper-engaging experience. Guide viewers through each question like never before, increasing form completions and ultimately gathering more of the data you need. This innovative design will drive user engagement and help build interest in your brand.
There are plenty of design options available, from multiple choice questions to long text submission. Access insights to see detailed viewer responses and get all the data you need from your audience.
03. Teach, Train & Test with Immersive E-Learning
Deliver revolutionary corporate training with interactive video. Showcase scenarios, ask questions and personalise the learning experience like never before. Interactive training videos really speak for themselves.
- E-learning becomes easier, intuitive and enjoyable for learners of all ages.
- Ask questions and easily get answers from every participant.
- Interact with anything on screen.
- Personalise each learning experience to suit the education level, age range and background of your class.
Whether your interactive videos are deployed in remote training or in-person lecturers, seminars and lessons, it’s guaranteed to provide an impressive experience for anyone in attendance and reinforce the information you’re presenting in their memory.
Intuitive Story Mapping for Each Video
Like any Squideo video, a storyboard is created to map the journey of the viewer. The only difference is this story branches out into lots of potential plots the viewer can follow, making it fun to revisit. Check out the image below to get an idea of how we break down the storyboard for an interactive video.

With your Squideo interactive video, you are guaranteed:
- Your own interactive platform. Access your own interactive video library anytime and anywhere.
- Seamless embedding. Our SCORM-compliant interactive videos are easily embedded into other websites and e-learning platforms.
- Understanding of viewer interactions. Track interactions and see how each viewer navigates through each of your interactive videos.
Get Started with Your Interactive Video
Ready to create a unique interactive video? Watch the video below to get a better understanding of how Squideo can help promote your business, then get in touch with us to find out more!
