1:11Explainer videos
Research Hub for Animated Explainer Videos
Our in-house team consists of video producers, account managers, marketing specialists and our directors. The Squid Squad are one big family and we treat all our customers just the same, so you're not just an order number. We work with you to get the best result!
Research
Over the past few years, explainer videos have become a key part of converting your website visitors into customers. Traditionally, explainer video production has been out of reach for most companies because of the cost. Here at Squideo, we’ve done our best to make explainer animation accessible to companies of all sizes, without compromising on quality.
- In as little as 7 days
- 5,000+ videos produced
- Making video since 2015
Research
Explainer videos are a key part of converting your website visitors into customers. Traditionally, explainer video production has been out of reach for most companies due to the cost. Here at Squideo, we’ve done our best to make explainer animation accessible to companies of all sizes, without compromising on quality. Whatever your requirement, whatever your industry, we can produce content that tells your story in a truly effective and engaging way, building trust from the moment your visitors click the play button.
Why Use Video Marketing?
- 87%
- of businesses use video content in their marketing strategy
- 99%
- of businesses will carry on using video in their strategy in 2021
- 97%
- of businesses say video has generated online purchases
- 84%
- of brands have acquired new customers through videos on social media
Animated videos are here to stay. Video is one of the most popular forms of content. Animated video specifically can be a powerful business tool, which entertains, educates and engages your target audience. But what results can animated video really achieve?
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Generate Leads and Sales
Show of your products and services with animated videos and increase conversions by up to 80% Button
Let the video do the talking for you so you can reduce your operating costs by up to 20% Button
Video is up to 85% more retainable than text, so make a video which resonates with your audience Button
Stop repeating your key messages and sales processes so you can really focus on the tasks that matter. Button
Animated Video vs. Written Content
Compared to written text, the retention rate of information delivered through animated video is significantly higher, meaning your audience will remember the information you told them about your business for a lot longer. The story evoked in an animated video also connects with viewers on a more personal level than text alone. You can portray a character that your viewers can directly relate to.
Animated Video vs. Live Action
Live-action videos are a great way of conveying a message and can connect well with customers. However, to do this you need to source a location, actors, extras, a videographer, an editor, insurance, hair and make-up, a wardrobe... the list goes on! This can be quite a costly affair, particularly if you're a small business. Not to mention that you’ll have to film the scene again if you’d like to make any changes. Animated videos are more affordable to create, quicker to produce, easier to edit and are just as effective as live-action.
Animated Video vs. Still Images
Animation often gives you the extra edge over still images, as anything which is different on social media stands out. You can take this theory and add it to any aspect of digital to replace static images. Animation can be added to your Facebook banner, email signatures, profile pictures in order to capture attention, get an extra edge over your competition and gain a creative edge.
Healthcare Animation NHS Case Study | Greater Manchester Cancer Alliance
by Adam Shelton • 18 June 2026 Discover how animated patient education videos helped Greater Manchester Cancer Alliance simplify complex healthcare information for NHS staff and patients.
by Adam Shelton • 26 February 2026 We analysed 45 UK, US & EU agencies. The average 30-sec explainer video costs £2,960 in 2026. See full pricing breakdown & market insights.
by Adam Shelton • 18 December 2025 See how Squideo helped Minipip reduce training time, boost learner engagement, and scale training using animated explainer videos.
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What our clients say
★★★★★
115 reviews
Farrah Aslam
★★★★★
Squideo are a fantastic company to work with! They're a very friendly, creative and efficient team that produced a brilliant animation for us - Highlight
Robert Griffiths
★★★★★
Fast turnaround and high quality. They were very good about making small changes to improve the final product.
Jenna Foster
★★★★★
Great communication from start to finish and very pleased with the end result. Will definitely use again.
JC Walker
★★★★★
Great service, very professional with quality results. I would definitely recommend this company.
Phil Pinder
★★★★★
Provided our company with a Video on our CaaSper products. We are highly impressed with not only the service but the quality and turn around of the video itself. Will defiantly use these lovely people again!
Hull Bunting
★★★★★
Highly recommend this company. Very accommodating to our requirements, and made for us a brilliant advert! Without doubt, the sales increase we experienced can also be attributed to the advert. The team within Fifty squid are very helpful and can offer great service when we were stuck for a storyboard idea. Nothing was too much trouble. Thanks guys, till we do another one! Diane and John, Hull Bunting Company.
Michael Robinson
★★★★★
I did my homework, to find a suitable company to produce my first explanation video. The quotes I received where similar, but Squideo came back to me with a much cheaper quote. At first, I thought I was missing something, or that there was going to be a hidden cost on completion. But to my surprise, they produced a brilliant 60 second video, working with their script and animation with my input. When the first draft was sent to me, it was better than I thought it would be, and with an option to have one final request for amendments, it's now perfect. Thanks for all your hard work. i will be definitely be using your services again in the future. Mike 1st Car Credit
Nick Raikes
★★★★★
Brilliant team to work with, very pleased with their product and professionalism.
Craig O'Neill
★★★★★
I worked with the team at Squideo to produce our first explainer video; they made the process simple and I am very pleased with the results; so much so that we are just getting started on our next video. If you want an explainer video that won't break the bank then talk to Squideo.
Rebeka Croshaw
★★★★★
Fantastic! These guys are great to deal with and will come up with a truly unique video at such an amazing price. Would highly recommend Fifty Squid.
Easirent Car Hire
★★★★★
Incredible Value for Money. We found this company through Twitter and contacted them for some advice which they were more than happy to give. The team have been helpful, professional and honest throughout and once we received our videos we were so happy with the quality. There was a slight worry the quality wouldn't be as good as expected due to the price being so low but we have been blown away both times with the effort put in and the ease to amend our products. Can't thank them enough, well done Fifty Squid. You're a model business! With Thanks, Easirent Car Hire
Sophie Wilkinson
★★★★★
Had a video done to promote my music group, was so pleased with the result and Ben worked so well with us to get it spot on, went above and beyond and would 100% reccomend to anyone! 😊⭐
Triple Protection Guarantee
How the guarantee works- 1. Storyboard
- Unlimited revisions
- 2. Visual Concepts
- Free set of visual revisions
- 3. First Draft
- Free set of visual revisions