Technology is revolutionising traditional teaching methods, introducing new, innovative approaches to enhance the learning experience and deliver better results. 

What is educational animation? 

Animation in education is a dynamic tool that utilises moving visuals to turn complex concepts into simple, easy-to-digest, ideas. Whatever the subject matter, animation can bring lessons to life as a valuable teaching tool to explain any concept. 

Different styles of animation that are frequently used in education include:

• Explainer Animation
• Training Animation
• Graphic Design Animation
• Motion Graphics Animation
• Interactive Animation

What are interactive educational videos?

Interactive educational videos provide information in an animated format, but also incorporate elements that learners can interact with by clicking on the screen - either by clicking for more information about certain topics or navigating their way through the content. 

Adding an interactive element means learners have to stay engaged and are more likely to retain key information and concepts, making it a useful tool for educating, training, and testing people’s knowledge.

The Benefits of Educational Animation

As one of the best types of learning facilitators, educational animation offers crucial benefits for companies. 

Simplifies complex information

If a topic is too complex or uninteresting, learners can lose interest quickly and struggle to grasp and retain what is being taught to them. 

By using animation as a learning tool, it is possible to simplify concepts and explain them in a way that is more interesting and, as a result, easier to understand and remember. 

For instance, animated characters can guide learners through complex information, or engaging designs can be used to reinforce key messages and highlight important learnings. 

Animation and interactive educational videos also allow any concept to be brought to life through bespoke scenarios that personalise the learning experience like never before. 

Makes learning faster and easier 

The brain processes visuals 60,000 times faster than text. This means that presenting information in a visual way can make it faster and generally easier to learn. Combining both visual and audio, animation is even more effective than stand-alone visuals.

This is particularly useful if information needs to be learnt quickly, under time pressure. 

Improves retention 

Animation can also help to improve the level of information retention among learners. When concepts are paired with meaningful, memorable images, they are much easier to understand and recall. 

Engaging content

Presenting information in large blocks of text is uninteresting and uninspiring. Animation, on the other hand, is all about interactive learning - explaining complex information and processes in a way that learners can easily engage with. After all, studies show that 40% of people respond better to visual information than plain text.

Presenting concepts in a fun, interactive way, animation tends to receive a positive response from students, resulting in a higher level of participation. 

Fuels Imagination 

Educational animations can transport learners into different worlds, igniting their imaginations and giving them a glimpse of concepts that may otherwise be unimaginable. 

Accessible 

Allowing learners to learn in their own time, at their own pace, and on any device, educational animation is also an accessible learning technique. Videos can also be revisited as many times as necessary. 

Versatile 

We all learn in different ways. Some of us are visual learners, others are auditory learners. Animation is a versatile tool that can appeal to all different types of learners, offering a multi-sensory experience. 

Cost-Effective 

High-quality, interactive educational videos are more cost-effective and accessible than ever before. And, because the animations can often become evergreen content, they can be used for years to come without needing to be updated. 

Why has Animation Gained Popularity in Education?

With a rise in online education and digital platforms, animated videos are ideally positioned to offer accessibility and scalability, delivering a wide range of content. The combination of audiovisual elements aids in breaking up traditional learning methods, enhancing each viewer's learning experience. 

With the ability to enhance engagement, simplify complex concepts, cater to diverse learning styles, and provide a visually appealing and accessible means of delivering educational content - it is no small wonder why educational animation has become a popular tool for both businesses and educational institutes. 

Why are Animated Videos so Effective for Education?

The use of animation helps organisations and institutions in the education sector to convey key information and messaging in a clear, concise, and engaging way. One report from 2023 revealed that viewers retain 95% of a message when they watch it in a video, compared to just 10% when reading it in a text.

Animation offers an interactive visual approach, engaging in various learning styles all in one video, that can effectively demonstrate and convey key scenarios and concepts. 

For learners, the visual cues and use of colour and motion can keep attention focused on the information being presented, keeping audiences more interested and engaged. 

Get Started with Educational Animation

At Squideo, we create professional, goal-oriented and powerful interactive animation videos that educate your audience. 

From lead generation and gathering feedback to immersive E-learning, we can help elevate your brand with intuitive interactive videos that will propel you above your competition.

Our education video production works for a variety of industries and is bespoke to each individual institute, creating an inspiring and engaging animated learning tool that will draw the audience’s attention. 

Ready to get started? Get in touch today to find out more!