Animation Agencies vs. Freelancers: Which is Right For You?
There can be an overwhelming number of options available when looking for someone to create an animated video. Do you pick an animation agency? If so, a large company or something small and local? Would a freelancer work better for you? How do you even find a freelancer?
Read on for Squideo’s advice on how to find the right pick for you. Let’s dive in.

Freelancers
Freelancers are, well, freelance. They’re lone operatives and as such that means they won’t always be able to offer you a full range of whitelabel services that an animation agency could, like scriptwriting and in-house voiceovers. It is a diverse group to pick from however; there are currently over two million freelancers in the UK.
The majority of freelancers, 1.77 million to be precise, freelance as their main occupation. You might find someone with limited experience, looking to build a portfolio, or a seasoned professional who decided to strike it out alone.
Freelancers can be found through advertising sites like Fiverr and Freelancer, small business notices, social media and online. The process of working with a freelancer may be more informal than working with an animation agency; the freelancer may not offer a contract and might request upfront payment. Always discuss these details before you agree to start working together.

Animation Agencies
Animation agencies like Squideo have an entire team at their disposal which means they provide a range of customer services and whitelabel extras to ensure you receive a video that meets your every requirement. With an animation agency, you can expect:
01. Dedicated Account Manager
An Account Manager is on hand to support you every step of the way, discussing your ideas, filling in the gaps and implementing your feedback through each stage of production.
02. Music and Voiceover
With an array of extras included such as a voiceover, licensed music and subtitles, your video can be understood anywhere by anyone. And unlike other video production companies or freelancers, Squideo doesn’t charge for these basic inclusions.
03. Scriptwriting Service
A professional Copywriter can turn even the most complex process into an interesting and engaging message for your video script. Squideo offers unlimited script revisions, taking another burden off your team.
04. Digital Marketing Team
An in-house marketing team can provide you with full-service digital marketing skills to drive traffic to your website and generate video views.
05. Global Experience
Squideo has created videos of every style for companies all around the world, so we know what works. If you’re uncertain what video would work best for your business, just ask. We’re happy to share our expertise.

Which is the Right Option for You?
Since this has been written by a video production company, it may not surprise you that we have an answer to this question – an animation agency. Of course an animation agency!
With the contracted guarantee of completed work and a team to accomplish all of your project deliverables without having to coordinate with multiple freelancers, an animation agency is the obvious choice. With a team involved you can count on several quality check stages, know there won’t be any unforeseen charges, and can return for aftercare services like subtitle addition or conversion of your video to a different format.
Get Started with a Squideo Video
When crafted by a quality production company like Squideo, you will receive an animated video that meets your project requirements and comes guaranteed with the following qualities:
- Professional quality
- Impactful and eye-catching
- Time saving and cost-effective
- A clear call-to-action (CTA)
- Good return on investment (ROI)
Let Squideo take care of the work for you and get in touch with our team today! Watch the video below to get a better understanding of how Squideo works and how we create explainer videos to suit your project brief.
